Wednesday, November 14, 2007

What is a Clomplier?

Clomplier : noun

A company which in its various guises is a client (cl), competitor (omp), and supplier (lier) to another company.

Usage: Microsoft is a client of WPP as we perform services for them, they are a competitor as AvenueA / Razorfish buys media and creates communication, they are a supplier as we are a customer of Atlas.

2 comments:

Randall said...

Brilliant! And I was there at the creation. A commentary now exists on my clog, www.randallrothenberg.com.

Sonora said...

This is great info to know.